Impersonation scams are one of the fastest- growing threats facing consumers worldwide and the question of 'Is this co mmunication really from who it says it's from?' has never been harder for consumers to answer.
\n\nIn this main stage session\, Amazon unveils anew\, global consumer protection initiative designed to help customers d emystify authentic communications and avoid impersonation scams. Learn how Amazon is addressing a critical gap in the consumer experience\, why the company prioritized speed and global accessibility in its approach\, and w hat this means for every consumer\, not just Amazon customers. This is a f irst look at a solution built to be fast\, accurate\, and easy to use.
BEGIN:VALARM UID:31316663-6263-4432-b037-306366393537 ACTION:DISPLAY DESCRIPTION:Impersonation scams are one of the fastest-growing threats faci ng consumers worldwide and the question of 'Is this communication really f rom who it says it's from?' has never been harder for consumers to answer. \n\nIn this main stage session\, Amazon unveils anew\, global consumer pro tection initiative designed to help customers demystify authentic communic ations and avoid impersonation scams. Learn how Amazon is addressing a cri tical gap in the consumer experience\, why the company prioritized speed a nd global accessibility in its approach\, and what this means for every co nsumer\, not just Amazon customers. This is a first look at a solution bui lt to be fast\, accurate\, and easy to use. TRIGGER:-PT15M END:VALARM END:VEVENT END:VCALENDAR